MUSE MEDIA & CO.
Good Content is Good Business
Good Content is
Good Business
Attract new business when you serve customers the content they need.
CONTENT STRATEGY
Be Where Your
Customers Are
Create what your customers need, where they need it. Strategic content, perfectly placed, from search to sale.
THE 24/7 SALESPERSON
Content doesn’t sleep. It doesn’t lunch.
And it never calls in sick.
The 24/7 Salesperson
Content doesn’t sleep. It doesn’t lunch. And it never calls in sick.
CONTENT CREATION
Tackle Owned Media
Before Social Media
Don't invite guests to an empty house. Build your content, then welcome your audience.
CONTENT CREATION
Tackle Owned Media Before Social Media
Don't invite guests to an empty house. Build your content before welcoming your audience.
CONTENT MARKETING
Amplify Your Reach with Strategic Partnerships
Tap new audiences through co-created content, expert collaborations, and joint media initiatives with compatible partners.
CONTACT
You're Invited: Let's Talk
Content Strategy
We don't work with just anyone, and you shouldn't either. Let's gauge our compatibility to get the ball rolling.
*Muse Media & Co. does not respond to requests for quotes or proposals before introductions.
CONTACT
You're Invited: Let's Talk
Content Strategy
We don't work with just anyone, and you shouldn't either. Let's gauge our compatibility to get the ball rolling.
*Muse Media & Co. does not respond to requests for quotes or proposals before introductions.
ABOUT MUSE MEDIA & CO.
Hard Data Meets Hollywood
We are the bridge between business leaders and creative folk.
FAQ
Content Marketing 101
Quick answers for Skeptics and Beginners
Owned media is content a business creates and controls completely. It’s the articles, videos, photos, and other materials crafted to drive specific business outcomes. This content educates customers, demonstrates expertise, and shares unique insights.
Through owned media, businesses directly inform their audience about products, services, and industry knowledge.
The result? Smarter customers and increased conversions.
A content marketing agency is a specialized firm that helps businesses create, distribute, and manage high-quality content to attract and engage their target audience.
These agencies develop strategies to use various forms of content (such as blog posts, videos, infographics, and social media posts) to drive brand awareness, generate leads, and increase conversions.
Content marketing agencies usually offer a range of services, including:
- Content strategy development
- Content creation (writing, video production, graphic design)
- SEO optimization
- Content distribution and promotion
- Analytics and performance tracking
- Content audits and optimization
- Social media management
A content marketing agency can benefit your business by:
- Increasing your online visibility and brand awareness
- Driving more targeted traffic to your website
- Establishing your brand as an industry thought leader
- Improving your search engine rankings
- Generating more leads and conversions
- Saving you time and resources on content creation and management
Content marketing is typically a long-term strategy.
While some results may be seen in the first few months, significant improvements in traffic, engagement, and conversions are seen within 6-12 months or more. Consistency and patience are key to seeing substantial results from content marketing efforts.
A content marketing agency typically measures success through various metrics, including:
- Website traffic growth
- Engagement rates (time on page, bounce rate, etc.)
- Search engine rankings for target keywords
- Lead generation and conversion rates
- Social media followers and engagement
- Brand mentions and backlinks
- Return on investment (ROI)
Yes, many content marketing agencies offer content audits and optimization services. We can review your existing content, identify areas for improvement, and develop strategies to update and repurpose your content for better performance.
The frequency of content publication depends on your specific goals, resources, and target audience.
However, consistency is key. Many businesses benefit from publishing new content at least once a week, while others may publish multiple times a week or even daily. We can help determine the optimal publishing frequency for your business.
No, content marketing encompasses a wide variety of content types.
While blog posts and social media posts are a common forms of content, a comprehensive content marketing strategy may also include videos, podcasts, infographics, e-books, whitepapers, case studies, and more.
We can provide suggestions based on your brand direction and the available marketing data for the best mix of content types for your target audience.
COMMERCIAL VIDEO PRODUCTION
Stack Text-Based Marketing with Video
Video is more important than ever: 87% of video marketers report that video directly increases sales.
DIGITAL MARKETING
Streamline Your Digital Marketing Efforts
Content fuels the digital marketing loop, driving audience interaction, lead generation, conversion, and customer retention across digital channels.
WE ARE BETTER TOGETHER
White Label Content
for Digital Marketers
We craft the content; you take the credit. Boost your output and reclaim your time with our invisible support.